Showing posts with label magic business. Show all posts
Showing posts with label magic business. Show all posts

Friday, September 21, 2007

Free magic tricks online

This is the first in a series of posts where I'm going to show you how to do some specially-selected effects that will make you money in your magic business. Best of all, these are all free magic tricks online.

The first effect you're going to learn is the matrix. The basic concept is simple. You have 4 coins covered by 4 cards. one by one, the coins all vanish from under their cards in order to appear under the final card.

I know there's a 2-card version of this effect. Normally, I would always recommend the cleaner version. But the 4-card version lends itself so well to trade shows.

You see, most companies follow a pyramid strategy when developing their brand identity. They try to structure their messaging in terms of 3 key benefits, and an all-encompassing brand ideology.

So when you're hired to do one of these trade shows, you simply structure the 3 vanishes around each benefit. Write a benefit on the face of each card, so it gets revealed with each vanish. And the last card will be inscribed with a call-to-action, or the key statement that you've been hired to promote.

You only have a limited amount of resources at your disposal, and you need to spread them wisely. (Spread the cards) That's where Acme Systems comes in.
  • Acme Systems is less expensive (poof) and that puts money in your pocket
  • Acme Systems has excellent support (poof) so you know it's always dependable
  • Acme Systems will improve your productivity by 30% (poof) so you get better margins.
  • And at the end of the day, that allows you to keep more of your money, while freeing up your time and eliminating unnecessary stress from your life. And today only, we're offering %15 off (Show fourth card with %15 written across the face)
Sorry about the performance quality of these videos. I was unable to find a real pro performing this on Youtube.




For added effect, put the cards away every time you reveal a coin. This way, your grand finale will just be one card on a pad. Very clean. No clutter. This enhances the illusion.

Also, have the spectator remove the last card to reveal the card. This will also increase the effect because you're making the magic happen in their hands.

That's all for now. Subscribe to our blog for more free magic tricks online.

Thursday, September 13, 2007

Welcome to Magic Business

Hello everyone, my name is Thomas (the lion) Dugas, and I’d like to welcome you to my magic business blog.

First, some background on me:

  • I have a business degree.
  • I’ve spent my career managing marketing campaigns for everything from small organisations to Fortune 500 companies.
  • I’ve produced more over $2,000,000 in new business for one of my clients.

And it all started with a close-up pad and a thumb tip.

Like you, I once was a struggling magician trying to create a name for myself. It took a lot of time and effort, but I eventually made it. In fact, I used magic to support myself while I was in college.

Having successfully started my first company, I fell in love with business. And since then, I’ve been working in sales and marketing.

It’s been 5 years since I’ve picked up a wand. And now I return with a fresh perspective. I keep meeting young magicians with so much opportunity. But they lack the basic tools needed to fully unlock the potential.

This is my chance to give back to the art that’s given me so much. (Single tear rolls down cheek)

This isn’t going to be like any other magic blog. It’ll deal mainly with professionalism, and hard work , and all the stuff performers don’t want to hear about. In fact, I expect this to be the most unpopular blog in the magic community.

Having said that, I’d like to officially announce the grand opening of Magic Business. I’m always looking for new topics. So if you have any questions, feel free to leave a comment. I’ll be more than happy to answer.